My UX Research tools
So many tools are out there. Some are pricy some are cheap, the "right" tool is defined by 3 main key considerations:
  1. Research Objective
  1. Data Needs
  1. Budget
I love to think of it as If we can afford it and there is a Really good reason for it, Let's subscribe to it.
But if we can't afford it, we'll make lemonade out of the lemons 🍋 we've got :-)
Key Considerations: Research Objectives, Data Needs, and Budget
Research Objectives
Clearly define your goals - whether it's discovering user pain points, evaluating design concepts, or analyzing user behavior.
Data Needs
Determine the type of data you require, such as qualitative insights or quantitative metrics, to support your research goals.
Budget
Allocate resources wisely, balancing cost-effective tools with the necessary capabilities to deliver valuable insights.
Diverse Tools for Discovery, Evaluation, and Quantitative Analysis
These tools are my favorites, though most tools are just fine (also I take no hidden promotion to any tool 😜 ):
Discovery & Evaluation tools
User testing
Dovetail
Microsoft forms
Quantitative tools
SPSS
Hotjar
Mixpanel
Excel
Ideation and definition tools
Miro
Documentation & presentation
Confluence
Jira
Powerpoint
Gamma
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